Sunday, November 16, 2003
WARNING: This product may perform as intended!
I just saw a TV advertisement for a prescription drug intended, said the announcer, to help people fall asleep more easily, sleep more soundly, and sleep longer. After the claims regarding the benefits (about which you should, of course, "ask your doctor"), there were typical disclaimers and warnings. What jumped out at me, however, was the warning that "This product may cause drowsiness."
It's a sad world when — in order to avoid products liability lawsuits — companies feel obliged to "warn" that a product will do what it's intended to do. And it's unlikely that people will take any package or advertising warnings seriously when they are this bountiful and this trite.
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